Guides for home service owners
Practical Google marketing guides. Short, specific, no fluff.
Businesses
Example Pest Co.
10+ years in business · Springfield
Open · Closes 6 PM · (555) 010-0140
WebsiteDirectionsCompetitor A Pest Control
5+ years in business · Springfield
Open · Closes 7 PM · (555) 010-0147
DirectionsCompetitor B Exterminators
10+ years in business · Springfield
Closed · Opens 8 AM · (555) 010-0154
WebsiteDirections
More businesses
All guides
Local SEOHow to get your pest control company into the Google 3-packCategories, pest pages, reviews and photos: the practical work that moves a pest control company into the map pack.4 min read
Local Services AdsGoogle Local Services Ads vs Google Ads for home service businessesPay per lead or pay per click? How the two ad types differ, and how to decide which to run first for your trade.4 min read
Google Business Profile12 Google Business Profile settings home service owners missFrom the primary category to hidden addresses and unanswered Q&A: twelve settings worth checking this week.4 min read
Google Business ProfileHow to get more Google reviews without breaking Google's rulesWhen to ask, what to say and how to reply: a review routine your crew can run without breaking the rules.4 min read
Local SEOService area pages that rank: a guide for movers and contractorsWhich towns deserve a page, what to put on it and how to avoid thin swapped-name pages.4 min read
Local SEOWhat a real local SEO audit should includeA useful audit ends in a prioritized list of fixes, not a 60-page PDF. Here is what it should cover.4 min readNo guides for that filter yet.
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Example Pest Co. · Springfield
Map rankings across your area
Top 34 to 1011+
- FixPrimary categoryToo broad for your main service
- OpportunityService pagesTwo core services have no page
- OKReviewsSteady and recent
- FixCall trackingAd calls not counted
- OpportunityLocal Services AdsEligible in your ZIP codes
Your free audit includes
- Business Profile review
- Map-pack rankings
- Local Services Ads
- Google Ads wasted spend
- Website and tracking
- 90-day priority list
Prefer to do it yourself? Use our free local SEO audit checklist.
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3 quick steps. Free, no obligation. We reply within 1 business day.
- 1Send the formTrade, area, contact. About a minute.
- 2We reply within 1 business dayThen we audit rankings, profile, ads and site.
- 3You get the fix listKeep it, hire us, or neither.
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